How to Start a Business: 8 Essential Steps Every New Entrepreneur Should Know
Ready to turn your business dreams into reality? This comprehensive guide reveals the 8 essential steps every new entrepreneur needs to master in 2025. From validating your business idea with real customers to building systems that scale, you'll discover the leadership mindset that separates successful entrepreneurs from dreamers.
Whether you're launching a tech startup, opening a coffee shop like 787 Coffee, or starting a consulting practice, these proven strategies will give you the foundation to build a profitable, sustainable business.
Learn how to find problems worth solving, test your ideas with minimal investment, and develop the resourceful thinking that drives entrepreneurial success.
Stop overthinking and start building—your journey from idea to impact begins with these actionable steps.
Performance Coaching vs Performance Management: A Guide to Leadership Excellence
Discover the critical difference between performance coaching and performance management. Learn when to develop talent vs when to enforce standards, with real examples from 787 Coffee's CEO Brandon's leadership experience.
Your Energy Is Your Currency. Protect It.
You don’t need more hustle. You need smarter energy management. This article breaks down how protecting your energy fuels sales, leadership, and impact. Learn how to stop draining yourself and start scaling with purpose—this is for every entrepreneur and creative leader ready to grow.
What is Leadership? And Who is a Leader?
Excerpt from "What is Leadership? And Who is a Leader?"
By Brandon Ivan Peña
Leadership isn’t just about titles or authority—it’s about human connection, vision, and simplicity. Whether you’re leading at home, in the workplace, or in your community, leadership starts with one core principle: putting people first. It’s about seeing potential, empowering others, and creating a shared vision that everyone can rally behind.
At 787 Coffee, we’ve learned that leadership isn’t confined to business. It’s a mindset that applies to every part of life. Leaders are those who recognize that things can be better, who can break down complex challenges, and who guide their teams toward solutions with empathy and clarity. Leadership isn’t about perfection—it’s about consistent improvement, celebrating small wins, and growing together.
As a business coach and a leader in both business and life, I’ve seen firsthand how defining leadership is crucial to building a thriving team, whether at work or at home. Leadership is about being human, showing up for people, and guiding them through challenges while celebrating every step forward. It’s a process of progress, not perfection, and it’s something we can all embody in our own unique way.